Salesmanship Corner By Zig Ziglar - Champions Produce Champions

Every football fan in America knows the name and many accomplishments of Lou Holtz, former Head Football Coach at Notre Dame University. Lou was at Notre Dame for ten years. He produced one national championship team and came within a whisper of repeating on several other occasions. During his tenure, at least eight of his assistant coaches went on to head coaching jobs at other universities. Many people probably think that Lou had "given up his best and brightest" coaches. They must wonder how he continued to turn out such marvelous teams, despite losing his best coaches.

The answer is that he continued to produce great teams because he had given up his best coaches. Lou unhesitatingly encouraged his assistants to live their dreams and accept head coaching positions when offered. As a result, many of the brightest and best young assistant coaches all over America wanted to go to Notre Dame and coach under Lou Holtz. They recognized him as a great football coach and people person. They also appreciated the fact that he had a tremendous ability to recognize coaching and athletic talent. These talented, young assistant coaches knew that Lou would teach them a great deal. They also knew that he would help them turn their head coaching dreams into reality.

Lou Holtz proves that you can have everything in life you want if you will just help enough other people get what they want. Lou knew that with each splendid, new assistant coach he brought in he laid the foundation for success. He also knew that new coaches have leads in high schools near their former colleges. This was often a tremendous recruiting tool.

Yes, it really does work. The go-givers frequently get more than the go-getters - or is it simply that go-givers have the best approach to getting? Think about it, and I'll SEE YOU AT THE TOP!

Zig Ziglar is a motivator and teacher. He is the author of 27 books and loved by millions of people world wide for his practical wisdom and his gift of hope.